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APTMA, CAP to work on brand development
LAHORE: The All Pakistan Textile Mills Association (APTMA) and the Chainstore Association of Pakistan (CAP) have launched a joint push to replace imported retail merchandise with locally made products and to help Pakistani fashion brands expand into international markets. The effort began on Friday with the first-ever Manufacturing Retail Working Session, held at APTMA House in Lahore. The session brought together leading retail brands and major textile manufacturers. It forms part of APTMA’s broader plan, led by Patron-in-Chief Dr Gohar Ejaz, to raise textile exports by USD 3 billion within 1...
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